Muslim matrimonial

Find your person.With a family member in the chat.

One chat, from the very first message. Nobody ever talks alone.

Step one · who is the profile for

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Laila and Majnun meet for the first time, at school.

Detail from the Khamsa of Nizami. Herat, 1431. People still know their names.

The Nikah Show trailer

The Nikah Show

We are making a show.

A brother comes to ask for her hand, with her parents beside her. The trailer is one minute.

Watch the trailer

Casting now in Houston

150+ families across six cities have joined NikahUp.

Houston · Dallas · San Francisco · New York · New Jersey · Toronto

"And He placed between you love and mercy."

Surah Ar Rum, 30:21

That line is the reason for it all. The wali, the match, the room, and every part of it is there to give Mawaddah somewhere safe to begin.

How a match works

The first message is the hardest one to send.

So you do not send it alone. She brings one family member, he can bring one if he wants to, and the whole thing happens in one room. Three people, four if he did.

Unblurs when you match

Zara, 26

The Rahman Family

Houston, Texas

Degree

MD

Work

Physician

Height

5′4"

Status

US Citizen

Siblings

3

Wali

Her mother

ZMY

Zara and Yusuf

3 in this chat

Yusufas salamu alaykum, jazakum Allahu khayran for the interest
Zara’s momwa alaykum as salam beta. so tell us about yourself
Zaramom. it has been nine seconds.

Yusuf may add one family member

There is no private thread to slide into, because one was never built.

The problem

The search is harder than it should be.

35%

of American Muslim adults have never married, against 22% of the general public.

25%

more likely to have never married, if you are a Muslim born in the US rather than abroad.

American Muslims35%
General public22%

Share of adults who have never married. Part of the gap is age. American Muslims skew younger than the general population, which pushes the never married share up on its own.

ISPU American Muslim Poll, 2020
Born in the US125
Born abroad100

Relative likelihood of having never married, indexed so that Muslims born abroad sit at 100. Nativity turned out to be the strongest single predictor in the sample, ahead of age and gender.

ISPU polling data, 2017

The aunties have run out of names. The apps feel wrong to open. Parents want to help and have no way in that does not feel like an interrogation. So the search stalls.

Why it works

Built for the way this actually happens.

01

The wali is built in

Her side adds one family member before chat unlocks. His side can add one if he wants to. Islamically only the bride needs a wali, so we did not pretend otherwise.

02

Her photos stay private

Her photos stay blurred until both sides express interest. His are visible from the start.

03

Only serious intent

Everyone here is looking for nikah. That is the only reason the app exists.

04

One city at a time

We build metro by metro, so the families you see are families you could actually meet.

For her

Nobody messages you alone.

Add your wali. Your photos stay blurred until both sides express interest. Every conversation happens with your family member in the room.

For him

You are not doing this alone either.

Make your profile in a few minutes, or let a parent start one and invite you. Bring one family member into the chat if you want. Nobody is going to make you.

How it works

Five steps, start to salaam.

01

Make a profile

You can start it, or a parent can start it and invite you. Both work, and neither is the default.

02

Add your wali

She adds one family member before chat unlocks. He can add one if he wants to.

03

Express interest quietly

Nothing is sent and nobody is notified unless the interest is mutual.

04

The chat opens

One room. Three people, four if he brought someone. No private thread exists to slide into.

05

Meet in person

We host matrimonial events with local masjids, and matches meet there first.

01 / 05

Events

We host matrimonial events with local masjids.

100% of ticket proceeds go to the masjid.

If you run a masjid

Host one at your masjid.

You provide the venue and tell your community. We handle registration, check in, and every part of the technology. The masjid keeps all of it.

Talk to us about partnering

If you want to attend

Hear about the next one.

Tell us your city and whether you are coming for yourself or for your son or daughter. We will write to you when a date is set nearby.

Get event updates

What this is for

A living room, and everyone pretending not to be nervous.

Two families who had never met, sitting down together. Too much food. Somebody’s mother already crying before anything has been agreed. Your father asking the one question you begged him not to ask.

Then a date, and a mahr, and a room full of people who love you both. That is the part we are here for. Everything on this page is only the introduction.

The point is the nikah.

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